Dr. Micheal talks about improving your hiring practices through data-driven testing and iteration.

Alberto discusses how he coined the term "pretotyping” while working at Google and why you still need to test for desirability.

Sylvia shares how a company can start out as a solution to a personal problem, but in order to be a viable business, we need to perform customer discovery beyond friends and family to see if there is any traction.

Dylan Lam shares how he tested his dropshipping business and why crowdfunding platforms can help you create a community of early adopters.

Matthew Davis shares his journey in the legal profession, discussing the challenges and assumptions he faced when starting his own law firm.

Pat Copeland shares his first hand account of how the Dash Button idea was originally tested at Amazon.

Matt discusses the importance of testing and analyzing content to achieve success, particularly in the realm of social media.

Ann discusses the challenges faced in the coaching industry and the significance of targeting the right market for premium clients.

In this episode Deon discusses the importance of testing and problem-solving in SaaS payment and risk protection.

In this episode Chris discusses the significance of customer feedback in marketing, movies and video game design.

In this episode Erich discusses how he tests video production using the latest AI tools.

In this conversation, David J Bland and Michael Clifford discuss the intersection of habitat design, conservation, and design thinking.

In this episode Bruce and Melissa share their insights on product management, stakeholder alignment, and the journey of writing their new book, 'Aligned.'

In this conversation, we explore the journey of testing and building Perceptional, a tool designed to enhance user research through AI.

We discuss insights on building resilience in business and the importance of experimentation in product development.

We explore the evolution of experimentation in tech, discussing how perspectives on experimentation practices have shifted over the years.

We discuss their journey in scaling their training business, focusing on the assumptions, risks, and testing methods they are employing.

Eddy and I talked about his marketplace that connects consumers to local retail shops to purchase unsold food at a discounted price.

Victoria and I talked about the challenges of providing information to people who always want the right answer, even early on in their process when uncertainty is high.

Ali Jiwani shares his entrepreneurial journey, from starting a food delivery platform to building Slay School, a personalized learning platform.