In this episode, Maggie shares how she tested her early MVP with a Google Form, hand-packed boxes, and no real payment system. Now her business is thriving and we discuss how to test retail, styling and clothing subscriptions.

In this episode, Eric shares how his team uncovered a breakthrough business by integrating mental health directly into orthopedic recovery.

In this episode, Courtney and Slava share how they learned to stop trying to serve every pet owner, focus on their ideal customer, and transform retail from a transaction into an ongoing relationship.

In this episode, Chris gives a candid behind the scenes look into what’s working, what’s failing, and why experimentation itself may become one of the most important capabilities in the AI era.

In this episode, Chad and I discuss how AI is fundamentally reshaping the way modern product teams test, ship, and learn. We deep dive into how product managers and support teams are submitting pull requests themselves.

In this episode, Büşra and I explore how she approaches product discovery and testing. From building zero-to-one products at Doodle to coaching teams across B2B and B2C environments.

In this episode, Gil and I  explore how he went from a 15-year career in film editing to building a construction business that helps homeowners unlock equity and create new living spaces.

In this episode, Bill and I explore how he went from building Nerf gun prototypes at MIT to creating a space where thousands of hardware founders can prototype, test, and scale physical products.

In this episode, Akvile and I discuss how she tested a TikTok influencer pimple that promotes her AI-powered skin health technology, used by more than 800,000 people around the world.

In this episode, Jim and I discuss his wake-up call that pushed him from building first to testing first and how he tests his teaching process with his students at Berkeley.

In this episode, Dan and I discuss the evolution of product management, the impact of vibe coding, and the importance of cross-functional collaboration.

In this episode, David explains how they are testing their way into luxury portable restrooms, showers, beverage trailers, and beyond.

In this episode, Aurora shares how she tested an innovative publishing company that helps you launch as a thought leader.

In this episode we interview Scott McLeod. Scott is the Chief Brand Officer of Resident, a direct-to-consumer company that designs and sells home furnishings such as mattresses and bedding. They were acquired by Ashley in 2024 for $1 billion.

JL discusses the challenges of making innovation stick, the role of customer feedback, and the significance of using the right language to engage teams and leaders.

Cathy shares her journey into the world of worms, detailing how her business was born when the local landfill was shut down and the city began exporting all of their waste.

Michael shares his story of how he tested his new, open-ear bone conduction headphones with amplification, before bringing them to market.

Moita shares his journey from studying aerospace engineering to becoming a product manager and eventually creating what is now called Product Weekend.

Charles shares his journey from the entertainment industry to becoming the CTO of the Clippers. We dug into how experimentation can improve the NBA fan experience.

Hala chats about how the term Minimum Viable Product has evolved over the last decade and how lean startup principles can be applied to community building.